We are busy gearing up for our 25th Annual Bull Sale. Please make plans to attend on Tuesday, March 2nd, 2021 @ 1pm MST.

For those unable to attend in person you can bid and buy through Superior Productions “Call or Click-To-Bid” service.

La información en español

The sale catalog has now been mailed out and can be viewed by clicking here.

We strive to produce cattle that will be the most profitable in a dry Southwest climate. We continuously work to identify sires to achieve this goal, whether they are from our own herd or outcross sires. We believe the long term success of our customers is the best measure of our program.

We look forward to seeing you Tuesday, March 2nd.



Location: At the ranch southwest of Estancia, NM (central New Mexico).

Directions:

From Estancia, NM: 6 miles south on highway #41, 5 miles west on highway #542, then 1 ¾ miles south on Watson Road (AKA B104).

From Willard, NM: 2 miles west on highway #60, 5 miles north on highway #41, 5 miles west on highway #542, then 1 ¾ miles south on Watson Road (AKA B104).

From Mountainair, NM: 5 miles north on highway #55 to highway #542, on #542 go approximately 10 miles north and east, then 1 ¾ miles south on Watson Road (AKA B104).

Drive time from Albuquerque, NM International Airport: 1 hour